PRINGLES CRUNCH BAND
Introducing Pringles Crunch Band - the ‘air instrument awesomeness’ app. Can’t play a note? Then welcome to the band. Just choose your music maker: guitar, bass, or drums, and move and shake your phone like you’re grinding your axe or playing the drums. Then, like magic, you’ll be making the kind of noize you can only spell with a Z. And when you’re ready to get all ‘experimental’, just scan Pringles cans to unlock new instruments. So easy, a roadie could do it.
My Role: Creative / Art Direction