martin jon adolfsson | hybrid creative / inventor
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Stalking Santa

STALKING SANTA

 

To cheer up in the winter darkness and to make people relax about all christmas stress, TBWA London installed a interactive santa in their office windows, stalking passers-by, mimicking and making a fool of their their walking style, with mission to hijack their attention and put a smile on their face.

My role: Creative / Interactive Creative Direction

 
 

EXPERIENCE FILM

 

THE TRACKING WINDOW INSTALLATION

 

BEHIND THE SCENES